On August 6, 2007, they made a blog post about a UK company called Remarkable. Founded in 1996, it is a “product design company where UK waste is recycled and made into fun, exciting & innovative products. In their Worcester-based factory, video cassettes become pencils and juice cartons become notepads, demonstrating a different (and very green) approach to both recycling and product design.”
This seems, well, “Remarkable.” However, as we’ve learned thus far in Cradle to Cradle, this may not be the best approach. According to William McDonough and Michael Braungart, “downcycling” materials into products takes the same amount of energy and sometimes makes the end product unable to be recycled again. I went to the Remarkable web- site looking for answers. I clicked on a link to bring me information pertaining to Recycling, and was brought to a page that said it was currently under construction.
Is it possible that Remarkable is changing the way they make their products? Will there be more possibilities for recycling? Perhaps the company is taking their ideals that seemed revolutionary in 1996 and upgrading them to a 2008-infinity standpoint.
I’ll be checking back for updates.
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